We try to do a newsletter every couple of months. We send the newsletter out to everyone on your mailing list. When people sign up for elective sessions, there is a box (default checked to yes) to join our newsletter. If they don’t un-check the box, our system will send them an email asking them to confirm their subscription.
- Photo tip
- Healthy lifestyle tip
- A spotlight image where we talk about the portrait and tell why it is awesome
- Any local promotions
- Review of any community involvement
- charity events
- portrait fundraisers
- Franchise news
- Featured client image and story
- Clients in your email newsletters (if they have given you permission) tell their story, share their experience.
- Try to form an emotional connection with your customers.